Of course, customers or clients are everything that you need in your business. Without them, how can your business “work”? Well, other than have the soft skill communication, actually there are a lot of ways to attract the customers or the clients to buy your products. This is necessary especially in the t shirt printing industry.
The first step is of course knowing your clients. It means that you need to understand the religion or the culture practices of your clients. Of course, if you need to design the t shirt, you need to avoid the racism or something that is inappropriate for the client’s religion. For example, for Malay who is Muslim, is prohibited to wear anything that resembles other religion be it the t shirt. So, it is necessary to consider your clients’ practices in a deal.
Other than that, when you are dealing with your clients, you need to be knowledgeable about your business. it is because, it is easy for you to answer the questions by your customers and clients regarding your business. With this, it will ensure your customers that your company or your business is trust able.
Indeed, think yourself to find an answer in dealing with the customers. It is because, if you give your potential clients a good reason to try your services, this will be your first step into making them a loyal customer tp your company. As suggested by Jason Reis, the owner and lead programmer for Flehx Corp. said that “Provide value and establish yourself as having an in-depth understanding of the problems they are looking to solve. This takes the form of creating content via webinars, blog posts, guest blogging, and getting out there and physically networking with people. From all this you will start to attract a following, and as long as you have a structured sales funnel setup, you will be able to convert the followers/fans into paying customers.”
Keep in mind to “trace” where your customers come from. It is not about the location or the place that is needed but with your targeted customers in mind, “identify those places where they are likely to be found (media, online, offline, mail, etc.), and then create messages for them,” says Jeff Motter, CEO and chief marketing officer of East Bay Marketing Group. This is because, if you look for customers, it will depend on the nature of your business. Some good online locations include forums and social media pages, including your own and those of similar or complementary businesses. When it comes offline, you can meet plenty of potential customers at conferences and conventions in your industry.
To sum up, in the printing business, it is necessary for the manager to know how to attract your customers so that it will build your business from time by time.
